Hitmaker Engineering

About

Hitmaker Engineering exists to help regulated-product teams move from insight to implementation.

Medical-device and combination-product development often breaks down at the seams between user needs, product strategy, engineering, regulatory evidence, manufacturing readiness, and sustaining support. We help teams connect those pieces into a coherent development path.

Discipline
End-to-end medical-device & combination-product development
Industries
Diagnostics, drug delivery, connected platforms
Standards
21 CFR 820 / Part 4, ISO 13485, ISO 14971, IEC 62366
Based in
San Francisco, CA

What we help with

We help medical-device and combination-product teams across the full development lifecycle:

  • Translate user research and workflow insight into product direction.
  • Develop architecture, requirements, and engineering solutions that meet user, regulatory, and manufacturing constraints.
  • Connect design controls, risk management, usability, and verification evidence into a coherent submission package.
  • Move products from development into manufacturing, supplier qualification, and launch.
  • Sustain launched products through complaints, design changes, cost reduction, and post-market improvements.

How we work

  • We engage at the points in the lifecycle where decisions cross functional boundaries — not as detached advisors.
  • We do real engineering and design-controls work: architecture, requirements, risk analysis, change-control logic, FMEA, verification strategy, and process-validation planning.
  • We co-own the work with internal teams — embedded leadership for a milestone or phase, a coaching role alongside an internal program lead, or an independent technical owner opposite a contract manufacturer.
  • We coordinate with adjacent functions — regulatory submissions counsel, quality, manufacturing, supply chain — rather than working in isolation.

Where we fit in the lifecycle

We engage at every phase, but the highest-leverage moments are the seams between phases:

  • Translating user research into product direction (Phase 1 → 2).
  • Closing the architecture decision before substantial engineering commits (Phase 2 → 3).
  • Connecting requirements, risk, usability, and design controls in the run-up to design freeze (Phase 3 → 4).
  • Bridging design and manufacturing in advance of transfer (Phase 4 → 5).
  • Turning post-market signals into product improvements (Phase 6 back into the next iteration).

See the full list of services across the lifecycle →

What makes the approach different

  • Lifecycle-integrated, not siloed. We treat user needs, engineering, regulatory, and manufacturing as one development system, because that is how regulated products actually get built.
  • Hands-on. We bring direct ownership experience — Fortune 500 R&D portfolio leadership, FDA combination-product strategy, platform consolidation across multiple programs — and we apply it ourselves rather than pointing at frameworks.
  • Evidence-first. We treat design controls, risk management, and human factors as the architectural backbone of a regulated product, not parallel deliverables to be reconciled later.
  • Cross-functional by default. We are most valuable where product decisions cross functional boundaries — where user needs, engineering feasibility, regulatory expectations, manufacturing realities, and business goals all need to be reconciled.

Working on a regulated product?

Most engagements start with a scoping call to map where the product is in the lifecycle and the timeline you are working toward.

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